🌿 Communication Frameworks

PREP framework

Source: https://youtu.be/2zvvQj9ezWg?si=WoWB76uMAWyhTypo

1. Point – Clearly state your main idea or conclusion.
2. Reason – Explain why you hold that view.
3. Example – Provide a concrete example to illustrate your point.
4. Point (restate) – Reaffirm your main idea to reinforce clarity and impact.

Example application: (from video)

• Point: “We should use more automation in our workflow.”
• Reason: “I waste a lot of time scheduling meetings through email.”
• Example: “Using Calendly, I now avoid 6–8 emails per meeting, which saves significant time.”
• Point (restate): “We should explore automation tools to increase efficiency.”

1-2-3 Framework

Source: https://youtu.be/FRAFBDapLc0?si=rzQAtRXMmtPD7EMg

1. One thing – the single most important point or message.
2. Two types – a binary distinction that categorises your topic (e.g. two types of behaviour, responses, users).
3. Three steps – a short sequence or list of actions, principles, or components related to the topic.

Example: Topic – ChatGPT (from video)

• One thing: The quality of ChatGPT’s output depends on how clearly you articulate your prompt.
• Two types: Vague and unhelpful answers vs. specific and insightful answers.
• Three steps:
  1. Watch a communication frameworks video
  2. Choose a favourite framework
  3. Structure your prompt accordingly

Note that the PREP framework is based on logic (reasons and examples for the point) and the 1-2-3 framework gives a clear numbered structure. Both are likely to be useful for executive / summary type communication, but the PREP framework seems to be more suitable for giving feedback or a reasoned opinion, whilst the 1-2-3 framework seems to be more suited to speaking to non-experts, explaining a process, or teaching a repeatable concept.